Write texts that get
read, understood
and answered.
Your sales team loses deals not because the product is wrong — but because the email is confusing, the proposal looks rushed, and the WhatsApp message creates more questions than it resolves.
Four reasons this workshop
works differently
Most writing courses teach grammar. This one fixes the emails your team sends tomorrow.
Your actual texts, not exercises
Each participant brings their real commercial documents — the first contact email they already send, the proposal template they already use. The workshop rewrites those, not invented scenarios.
Live feedback from the facilitator and peers
Every rewrite gets reviewed in real time. The group sees each other's before-and-after. That shared learning accelerates improvement faster than individual coaching alone.
The goal is response, not beauty
We don't optimize for elegant prose. We optimize for one outcome: the recipient reads it, understands what's being asked, and responds with what you need.
Designed for sales teams in Argentina
The language, examples, contexts, and communication challenges are specific to Argentine commercial culture — not adapted from foreign methodologies.
Five texts. One intensive day.
Each participant works on the five commercial texts that define whether a deal moves forward or stalls.
First Contact Email
The message that introduces your company to someone who doesn't know you yet. Most are deleted in three seconds. We fix that.
EmailCommercial Proposal
The document your prospect reads alone, without you to explain it. If it's confusing, the deal dies quietly. We make it self-explanatory.
ProposalPost-Meeting Follow-Up
The message sent after a meeting that either keeps momentum alive or lets it evaporate. Timing and clarity are everything here.
Follow-UpResponse to a Complaint
How you handle a difficult client in writing reveals your professionalism more than any sales pitch. We work on tone, structure, and resolution.
ServiceClosing Message
The final push — email, WhatsApp, or message — that asks for the decision without sounding desperate or pushy. Precision matters most here.
ClosingPlus: WhatsApp for Business
A focused module on professional messaging — when to use it, how to structure it, and how to avoid the ambiguity that creates unnecessary back-and-forth.
WhatsAppIntensive, practical, and immediately applicable
The workshop runs as a full-day session (or two half-days, depending on the format). Participants arrive with their real commercial texts. They leave with rewritten versions they can use the next morning.
The facilitator works directly with each text in front of the group — explaining what doesn't work and why, suggesting alternatives, and guiding the rewrite. Peers observe and contribute. The learning compounds through repetition and shared examples.
About the Program
Ready to talk?
Reach out through any of these channels to discuss the workshop for your team.
Our Location
Catamarca 1053
S2134 Roldán, Santa Fe, Argentina